February 2018 - Cylindo

Monthly Archives: February 2018

Superior Product Visualization and Seamless Zoom Feature – the Holy Grail of E-commerce

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visual content

Customers these days are in constant search for deeper experiences, more personalized approach and solutions that exceed their expectations. But they are also ready to reward the extra effort companies make. According to a research from Capgemini Digital Transformation Institute, 81% of consumers are willing to pay for a better experience. This is a big opportunity for organizations that invest in seamless digital customer experience strategy.
However, it seems that e-commerce companies still struggle when it comes to turning visitors into customers. Average e-commerce conversion rates are 1% – 2%. Even if you are doing everything right, you can win the sale around 2% of the time.

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